20 Blair Cr.
Barrie, ON L4M 5Y5
Tel: +1 (800) 595-
Tel: +1 (312) 239-
Fax: +1 (905) 248-
Check our blog frequently for short and informative messages.
Products and services of DMSRetail all in one place.
Brochure covering the details of each workshop we offer.
DMSRetail is a leading retail management consulting, training and services company.
Our focus is to improve the performance of retail companies through better leadership, performance systems and technology.
More information on the desktop version.
THE RETAIL BRAND & CATEGORY MANAGEMENT WORKSHOP
"How to Increase Profits by Effectively Managing Categories Based on Your Customer and Market"
Sheraton Park Lane, London, UK
Category Management is a process that involves managing product categories as business units and customizing them (on a store by store basis) to satisfy customer needs. Nielsen
Category management does more than contribute to the success of a retail organization. It is an essential component. In fact, it is difficult to imagine a retailer winning in the marketplace without relying on the direction that this valuable process provides.
Expertise in Category Management is certainly a competitive advantage.
Some Category Management Benefits: (Source: AMR Research)
Retail Trends Driving Category Management Practice:
Brand Management in Retail:
Category Management Fundamentals:
Category Strategies & Tactics:
Category Management Best Practices:
Certificate Awards Ceremony
If you have a desire to make a difference in your business every single day then you should register and attend "The Retail Brand & Category Management Workshop" because this is the one place you will be guaranteed to increase your own knowledge and understanding of retailing in the 21st Century and learn how you can contribute more to the success of your organization.
Praise for "The Retail Brand & Category Management Workshop"
"Very interesting and useful training. Materials are excellent. The Instructors were very smooth in explaining the course; really very professional with strong experience. I would like to have more training with DMSRetail."
"Simply everything was great...the venue, atmosphere, workshop agenda, etc. The Instructors were great, passionate, helpful."
"Excellent training, to the point, material is great (slides, videos, etc.) It's a very interactive workshop. The trainers are excellent."
"Very useful, knowledgeable training. Great group interaction, excellent venue selection."
"The content is really rich, presenters are experienced and able to deliver and explain the points."
"I think everything was great. The instructors were very professional and well prepared."
"Everything was perfect. The training topic was great and added value to me. I hope to enjoy similar training in the near future."
"Course was very organized; materials were very good and professional. Instructors were excellent."
"Going back with a lot of ideas to implement wherever possible."
"An extensive workshop on Brand & Category Management covering all aspects of branding in a retail environment, a must for all retailers."
"Top notch, excellent material and information. Presentations and videos were excellent."
"I feel that the knowledge I gained in this workshop is going to change the way I deal with the business and will help me get promoted to the top."
"DMSRetail enlightened my mind by injecting amazing modern tools which is going to make me shine in my career."
"A very useful and fantastic workshop."
"A Golden way to manage and improve my work as Category Specialist."
"The workshop was worth every dollar invested and I am better skilled with this knowledge. My job became easier. I recommend this workshop to all category managers, product managers and merchandising managers."
"Very insightful with solid and workable ways to grow and improve your business."
"The Category Management Workshop was enlightening and empowering. I am very impressed with the workshop. It provided processes and strategies which will allow me to implement initiatives which will benefit my organization. I have the scientific, proven solutions to many of the issues that have been so challenging to me."
Payment Details & How to Pay:
1. Registration fees for the Workshop:
Individual Rate: US$2,995.00 ($3,495 if you pay at the door -
Group Rate: US$2,695.00 (Minimum of 3 people from the same company)
2. Company Checks or Bank (Wire) transfers are accepted.
Call +1 (312) 239-
email: firstname.lastname@example.org to get the transfer details.
3. You can order by phone with credit card, please call +1 (312) 239-
4. You can pay by company or personal credit card by clicking the appropriate "Register Now" button below:
Workshop fees include: 3 Nights’ Luxury Hotel Accomodations, presentations, practical exercises and case studies, continental breakfast, full lunch, all-
Current Dates & Location:
Sheraton Park Lane