"Companies that employed training on a regular basis posted
shareholder returns 86% above firms that didn’t increase
training and 45% higher than
the market average."(American
Society of Training and Development)
DMSRetail’s overwhelmingly successful training program for Retail Upper Management and Retail Business Owners
"The Retail Management Workshop"
This 3 day workshop is filled with proven and powerful methods that, when
skillfully put into practice, (and you’ll leave armed with the knowledge to
skillfully put them into practice – no worries there) will make you the Master
of your destiny in retail business in more ways than you could ever have imagined.
This workshop is geared for certain types of individuals. The methods uncovered
in The Retail Management Workshop are not for the mediocre retailer. In fact, as
strange as this may sound, we would rather you didn’t attend if you are not excited…really and truly excited…
about becoming more and more successful in your retail business.
In our experience, "The Retail Management Workshop" attendees always turn out to
be an energetic, inspired group of people; open to new and different ideas and
thirsty for information.
In fact, usually, the synergy in the room is palpable. No boredom here! Let’s talk about some of the reasons why our past inspired attendees have all –
yes 100% of them - told us that they want to take another DMSRetail workshop…and
they gave us so many reasons that we can’t just start listing them one after the
other or we’ll have to go on for pages and pages and we won’t get to more of what
we really want you to know about "The Retail Management Workshop". There is so much
important information for you to have that we’ve decided to give you just 5 of
the most compelling reasons right now and we can give you some more later on.
So, here they are – the 5 most compelling reasons why all of our past attendees
want to attend another DMSRetail workshop:
Presentations by
experts who are passionate about retail, and business in
general, and who know how new concepts and technology are doing amazing things
for today’s retailers – the enlightened retailers who are taking their
businesses to new heights.
Opportunity to work, and share knowledge, with other inspired retail people
from varied retail concepts and from countries all over the world; to understand
different perspectives; to mingle and share stories.
Receive outstanding information on Technology - explained in their terms;
exactly as they want it. Attendees learn what is possible and how it is
achievable. The actual ‘how to’ is actually laid out and, believe us, this is
mind expanding for retailers…if not life altering.
Learn exactly how to take Strategies and drill down to make implementation of
any strategy simple and effective.
Learn many, many ways to Effectively Manage People; how to propel their people
to achieve top performance in the organization.
These 5 compelling reasons why our attendees want to attend another DMSRetail
Workshop are pretty powerful reasons…but it doesn’t end here and, as we mentioned
before, we’ll get to some of the others later.
If you have a desire to make a difference in your business every single day then you should register and attend "The
Retail Management Workshop" because this is the one place you will be guaranteed
to increase your own knowledge and understanding of retailing in the 21st
Century and learn how you can contribute more to the success of your
organization. Without a doubt your horizons will be expanded and you will become
better at what you do. It’s guaranteed.
We want to talk about discoveries for a moment.…
At DMSRetail we believe, with absolute certainty, that anyone who attends "The
Retail Management Workshop" will discover things that they never expected; things
that even the management and presenters could not expect.
Retail Math, Retail
Metrics, KPI's, Retail Balanced Scorecards and Retail Business Intelligence...
Until you explore new and different things, well you just don’t know what you don’t
know. Retail is an old business model, but…how you manage your retail business in
21st century is new and different and exciting….when you discover things you didn’t know existed.
Which brings Technology and the value …the low hanging fruits, so to
speak…that you can so easily put to use in your business.
If you are like many retailers out there, you may look at technology as a
"necessary evil" or, at best, technology is something you find useful for reporting on
what has already happened. Sales were this much, gross margin was this much,
expenses were this much and then your bottom line is displayed at the bottom of
the report – the report of what has already happened.
It’s already history.
Now, knowing your history is necessary and important but what do you think it would be like to have a prediction of outcomes
beforehand? That would be a lot more powerful, wouldn’t it? Anytime we can have
some control or influence over something it’s preferable to just reading the
report, the history, to tell you what already happened, don’t you think?
The use of BI (Business Intelligence) and specifically predictive analytics is still in quite limited use in retail
organizations. Business Intelligence is a phrase that may not even resonate with
retailers – they’re thinking “what is it anyway?”. For that reason, many
retailers still shy away from it.
Business Intelligence must be discovered, understood and embraced by retailers.
There are many ways that BI can help your business succeed. It is not rocket
science and it is definitely not unreliable. In fact, the concepts behind BI
can be understood very easily and it is incredibly valuable.
The problem, up until now, is that BI companies often fail in their attempts
to deliver the information to the retailer. The outcome is that retailers
continue to shun this technology.
This is truly a mistake. BI has a huge role to play in any retail business –
the extent to which each retailer must decide. But, first, education is in
order.
As with any other tool we seek to help us develop our business, we have to know
where to find credible information in order to become educated on the use and
features and benefits of that tool; we must make it our business to understand
what, if anything, it can do for us – this may mean countless hours of study and
fact finding - and then determine whether or not we want to put that tool to
work for us.
There is no better place to receive this education and understanding than
"The
Retail Management Workshop".
The BI presentation is geared to the workshop attendees - Retail
professionals. It is naturally assumed that the attendees are not IT
professionals.
Part of that statement warrants repeating because it’s so important, so…
The BI presentation is geared to the workshop attendees.
No one can impart this knowledge, to retail professionals, the way DMSRetail
can.
So, rest assured that you will take away an excellent understanding of Business
Intelligence and how you can take advantage of it to lift your retail business
to new heights, if you so desire.
You should know that the Presenters for Business Intelligence are extremely well
qualified and have many years of experience and very sound knowledge in the
following areas:
Retail Management at the Executive Level for prominent retailers Information Technology, Software and Hardware, POS systems Predictive Analytics Sales and Business Development
Now, let us divulge another reason to register for The Retail
Management Workshop…
Retail Leadership Traits and Performance Management...
The old saying “Seek and you shall find” has been around for such a long time
for a reason; because it’s true. Seeking knowledge is always a good thing. You
are doing it right now. And you are looking for a strategy – perhaps, a
organizational
development strategy - to help you to find that edge; that knowledge that will
propel you and your business to greater success.
No doubt you are aware that developing effective strategies for your business is key to
your success. And if you aren’t
aware – that’s ok too. "The Retail Management
Workshop" delves into critical strategy development in a way that just makes sense
regardless of what stage you are at.
The presenter for this portion of the workshop is President of a very successful
company. He, and the key players in his organization, have developed an amazing
blueprint for success.
Everyday they enjoy the benefits of the People
Development and Organizational Strategy that is in place.
All of the employees
in the organization know their part; they understand exactly what is expected of
them and they deliver. Wow, just think of what that means.
It does sound a bit too good to be true, we grant you that. So, then, maybe there
is more to it - perhaps it is not as simple as it sounds. Without question, it
takes work – something most of you are not afraid of particularly when the
rewards for that work are so great. But what it really takes is know-how. The
know-how is delivered at "The Retail Management Workshop".
When the blueprint is followed the work is being done en route to the final
destination where the business flourishes and your key players are at peak
performance and both the business and the employees reap the rewards resulting
from stellar performance.
If you want to have a first class business, it’s not enough to have a few star
players that put on a great show when they’re around – you have to have every
player put on a great show every time they’re on stage – or acting on behalf of
your company – every time they interact with one of your customers. Certainly
you will have some ‘top guns’ as any organization would. But why not have more
‘top guns’? Why not have everyone become as close to a ‘top gun’ as they
possibly can?
You cannot dazzle some of the people some of the time. You need to dazzle all of
the people all of the time.
It’s been said that an organization is only as good as its weakest link. That is
a fact. Conduct a study of companies whose reputation was destroyed or, at
least, degraded by poor performers – or weak links – and you’ll be surprised at
how many you find.
In retail, or any business for that matter, even having one customer subjected
to the weak link in your organization, or to your resident under achiever,
should be avoided at all cost. You simply cannot afford to have bad encounters
with customers.
But how do you avoid that? It’s a daunting task, isn’t it?
At "The Retail Management Workshop" we will walk participants through the
blueprint for success that is the Personal Development and Organizational
Strategy. It really needs to be scheduled in as ‘do not miss’ item on your
calendar, however busy you are.
Whatever position you hold – from Store Manager to CEO to Owner – the quality of the
questions you ask will determine the quality of the answers you get and the
quality of the decisions you are able to make based on those answers.
Think about that for a moment or two. It can be as simple as the difference
between an open ended question and a closed question when it comes to
determining the needs of your customer.
And it can be gargantuan – like asking the questions that will lead you to who
your customer really is and how you can most effectively market to him/her; it
can save your company big dollars. That’s just an example.
At "The Retail Management Workshop" we reveal the single, most important question
you can ask to bring you outstanding success – every time.
It doesn’t fail.
Your ability to communicate well can make the difference between success and
failure. Or, if you prefer the less dramatic, it can make the difference between
moderate success and great success.
Companies have gone out of business as a result of on going lack of attention to
communication; a result of not having solid feedback mechanisms in place –
communication at its most basic level.
Did you know that there are people in sales organizations – chains of retail
stores to be exact – that do not understand sales? They speak about it, and
report it and forecast it and certainly lament the lack of it – but they most
definitely do not understand it.
At DMSRetail we hear from many clients who have come up against road blocks in
their retail careers and they look to us for guidance. When a talented,
experienced Regional Manager was recently passed over for a promotion within her
organization, we really wanted to work with her to uncover the reasons for that.
Without having the benefit of input from the other parties, naturally we asked
many, many questions to come up with the reasons.
It was proven that she is an employee in good standing with several good
performance appraisals to her credit. She has no blemishes on her work record
and she is a well liked and respected colleague of many.
Oh, there is one
important piece of information we should mention…the territory she manages has
been in the number 1 position in the company for two consecutive years!
The people who were promoted are very likely fine individuals who have been with
the company for several years. Unfortunately, the territories they managed have
been underperforming for several years also.
After detailed Q & A sessions, the answer that could not be denied is…
The company she works for does not operate with a performance mentality.
Our point is that the performance mentality is not as well understood as you and
we may think. For most of you reading this, it’s just common sense and you will
find it incredible – yes - jaw dropping, downright unbelievable to hear that
many, many retail operations people do not understand it. The retail world would
be a much more happening place if everyone was on board…but they are not.
You will leave "The Retail Management Workshop" with a full and complete
understanding of what steps you can take to ensure that everyone working in your
organization – those above, those below and everyone in between – clearly
understands the equation for mastering the performance mentality.
It’s a simple but powerful equation that you’ll be glad to know.
The Sales Management portion of The Retail Management Workshop is not for the
faint of heart. It is a hard hitting, call it like it is, real life session that
details how Managers and Business Owners in a sales organization must behave if
the organization, and all of the people in it, are to be successful.
If you want performance, here’s how to get it.
3-day Training
Workshop for Total Success in Retail
Senior Management
What You'll Discover:
Retail
Performance Metrics, KPI's and Balanced Scorecards for Retail Management -
Identification and Selection of the critical KPI's for correct balanced
scorecard implementation and much more.
How to
effectively utilize Business Intelligence in all areas of retail operations
to boost sales and profit -
Retailers are increasingly focusing on how they can improve
customer intelligence and remove wasteful spending. A survey of Aberdeen's
retail community revealed that Business Intelligence (BI) is the top
technology that retailers will be focusing on in 2008.(Aberdeen Group)
Leading
concepts and best practices in Retail Executive Leadership
for Performance Management -
Strategic enablement, Strategic staffing models, how to
create high performance culture, how to develop strategic imperatives, and
much more
Retail Sales
and Operations Success
Blueprint to maximize sales and profits -
16 step formula to improve any metric by 20% in 180 days.
And much more...
100% of the Retail Management
Workshop participants said "I will take another workshop from DMSRetail"
Workshop
leaders have a combined experience of more than 115 years in various Retail Executive
positions.
This workshop
is designed for Retail Senior Managers to discover leading edge information,
knowledge and insights. Through case studies and industry best practices
that showcase required skills and strategies, this workshop examines what works
and what doesn't. Retail Management Training from a totally pragmatic
perspective, it provides leading edge information, discusses critical factors
that impact success and profitability directly.
Program contains actual and complex retail management
challenges in various retail
operational fields. It also covers the latest concepts and best practices in
Performance Management and Leadership, Sales Management, Retail Marketing and Analytics, Retail Key Performance
Indicators, Balanced Scorecards and related Retail Math in great depth. Innovative customer
service strategies, total service quality and customer service action plans are
also covered in detail. Result is an effective retail manager equipped
with the necessary knowledge, tools and insights ready to positively and
dramatically impact the performance
of his/her company.
"Once again, thank you for the
training, I appreciate the learning I got from this workshop and look forward in
pursuing other training sessions you might offer."
A. A. B - Retail Strategy Consultant - Value Retail PLC
"I recommend"The Retail Management Workshop" very highly to others; as long as they are not
the competition"
A. H. - Sales Manager - Harvey Nichols
"The DMSRetail management workshop is a complete tool
which would assist a retailer achieve the critical successfactor essential to position your company above the
competitive clutter and serve your customers better."
R. V. - Brand Manager - Sun & Sand
Sports LLC
Again I would like to thank DMSRetail team for the precious time we had, it was
really one of the best fruitful workshops I have ever attended.
J.A. -
Retail Manager - Bestseller
Program:
DAY 1:
RETAIL PERFORMANCE METRICS,KEY PERFORMANCE
INDICATORS AND RELATED RETAIL MATH :
Identification and Calculation of Retail Metrics - Retail Math
Key Performance
Indicators
Retail Balanced Scorecards
Analysis of Performance
- Benchmarks
Break-Even Point
Analysis
P/L Statement
Diagnostics
UTILIZATION OF BUSINESS INTELLIGENCE IN RETAIL
OPERATIONS:
Customer and Market Potential Estimates
Customer and Market Profiles
Customer and Market Segmentation
Product / Service Needs Analysis
Product / Service Potential
Trade Area Analysis
Store Network Optimization
Direct Marketing Communications
Advertising Mix Analysis
DAY 2:
RETAIL SALES MANAGEMENT:
Relationship and
Solution Selling Applied to Retail
Meetings as an Effective Sales
Training Tool
Sales Forecasting,
Budgets and Quota
Establishment
Competitive Strategies
- Positioning
Incentives, Rewards and Motivation that Work!
Compensation
Strategies for Top Performance
Non Monetary Rewards
and How to Apply them for Maximum Productivity
EXCELLENCE IN RETAIL CUSTOMER SERVICE:
Customer Service Strategies
Determinants of Customer Service Quality
Customer Service Action Plans
Creating and
Retaining Loyal Customers
DAY 3:
RETAIL LEADERSHIP FOR EFFECTIVE PERFORMANCE
MANAGEMENT:
Planning for Success
- Setting the Direction - Purpose, Vision, Mission, Strategy
Framework for
Growth
How to Establish
Strategic Imperatives
Performance
Management: People - Performance - Strategic Imperative Link
SYNERGY OF TOP SALES PERFORMANCE, GREAT CUSTOMER
SERVICE AND PERFORMANCE LEADERSHIP KNOW-HOW :
Road Map to Top Performance in Sales and Profitability
Sample GAP Analysis through Business Intelligence
Sample SWOT Analysis and Strategy Maps
How to Increase any metric by 20% in Six Months
How to Sustain the Success Achieved and Build on It
Feedback from another one of our participants:
Who Should Attend:
Senior
Retail Managers and Retail Business Owners
who are interested in cutting edge information, strategies, tactics and most advanced concepts in
running a successful retail operation.
Faculty:
The Retail Management Workshop is led by senior
members of DMSRetail as well as members of Senior Management from leading
companies in the industry, with extensive know-how in Retail Management
with 115 years of combined experience.
"The Retail Management
Workshop"
3
day training workshop for retail managers
April 20-21-22, 2010 - Sheraton Park Tower,
London, UK
Please note: Class
size is strictly limited to 30 people. First come, first served. Group discount applies to 3 or more participants
from the same company registering at
the same time.
If you have questions please send us an email at
training@dmsretail.com or call
+1(312) 239-0919
For more Information and updates on this exclusive training & workshop and
other training events from DMSRetail please fill in
the form below
Note: DMSRetail
reserves the right to change or cancel training programs at any time. In
the event that a program is cancelled registered participants will
receive a complete refund of all registration fees paid.
If you can not attend The Retail Management Workshop for whatever
reason
the next best thing to do is to purchase DMSRetail's "Super Retail
Success Bundle".
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Presentations by
experts who are passionate about retail, and business in
general, and who know how new concepts and technology are doing amazing things
for today’s retailers – the enlightened retailers who are taking their
businesses to new heights.
The old saying “Seek and you shall find” has been around for such a long time
for a reason; because it’s true. Seeking knowledge is always a good thing. You
are doing it right now. And you are looking for a strategy – perhaps, a
organizational
development strategy - to help you to find that edge; that knowledge that will
propel you and your business to greater success.
Identification and Calculation of Retail Metrics - Retail Math
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