We must be driving sales every hour of every
day, in every store, in every market.
This sounds pretty straight forward, right?
I can hear it right now. Some of you are saying "Of course, we're driving sales
every hour of every day!" But I know, for a fact that, for many of you reading
would be an
assumption and an incorrect one, at that.
So, I'm asking you to give this matter serious consideration for just a few
Ask yourself these questions and see what you come up with:
do I know that everything that can be done, is being
done, in every store, in every market, to drive sales today
could I know that?
3) What framework is in place
to ensure that
it is happening?
4) Do our
prove that everything is being done?
5) Are we following a blueprint, or
framework, that guarantees it? (Think
…The Retail ZIGOLD Framework)
If you ask these questions and don't come up with the perfect answers...answers
that convince you that all is well...then you have to
Achieving sales targets - most targets, for that matter - requires unrelenting,
laser sharp focus. It requires that every single thing going into your
organization’s funnel be the right stuff!
If you have systems in place to keep that focus, every hour of every day in
every store and market...great! And if your funnel is putting out stellar
results…look no further and keep up the good work.
you realize that something more could be done, then you need a new blueprint or
framework…specifically, something like The Retail ZIGOLD Framework, to help with
that laser sharp, unrelenting focus on everything necessary to guarantee
But, if you don't have the systems in place and your results are not what they
excellent…and I do mean EXCELLENT… news for you. And that
is…once you put those systems (the framework) in place...you'll see a very nice
sales increase! It's guaranteed.