© 2003-2019 DMSRetail Inc.

Contact  Home   Privacy   Terms


1416 Farrow Crescent

Innisfil, ON L9S 0L6


Tel:  +1 (800) 953-4501

Tel:  +1 (312) 239-0919

[email protected]



Check our blog frequently for short and informative messages.


Products and services of DMSRetail all in one place.


Brochure covering the details of each workshop we offer.


DMSRetail is a leading retail management consulting, training and services company.

Our focus is to improve the performance of retail companies through better leadership, performance systems and technology.

More information on the desktop version.


Driving Sales

We must be driving sales every hour of every day, in every store, in every market.

This sounds pretty straight forward, right?

I can hear it right now. Some of you are saying "Of course, we're driving sales every hour of every day!" But I know, for a fact that, for many of you reading this...that would be an assumption and an incorrect one, at that.

So, I'm asking you to give this matter serious consideration for just a few moments.

Ask yourself these questions and see what you come up with:

1) How do I know that everything that can be done, is being done, in every store, in every market, to drive sales today

2) How could I know that?

3) What framework is in place to ensure that it is happening?

4) Do our results prove that everything is being done?

5) Are we following a blueprint, or framework, that guarantees it? (Think …The Retail ZIGOLD Framework)

If you ask these questions and don't come up with the perfect answers...answers that convince you that all is well...then you have to do something.

Achieving sales targets - most targets, for that matter - requires unrelenting, laser sharp focus. It requires that every single thing going into your organization’s funnel be the right stuff!

If you have systems in place to keep that focus, every hour of every day in every store and market...great! And if your funnel is putting out stellar results…look no further and keep up the good work.

But, if you don't have the systems in place and your results are not what they could be, there is excellent…and I do mean EXCELLENT… news for you. And that is…once you put those systems (the framework) in place...you'll see a very nice sales increase! It's guaranteed.

If you realize that something more could be done, then you need a new blueprint or framework…specifically, something like The Retail ZIGOLD Framework, to help with that laser sharp, unrelenting focus on everything necessary to guarantee success.

Workshops Store Guide to OL (Mobile) Workshops